Steven Piessens
How to tell a great story (incl. 5 brilliant examples)
Get a better understanding of storytelling in marketing, learn why superheroes wear capes, and some brilliant examples will inspire you.
Steven Piessens
- Sep 15, 2020
- 2 min
What's the purpose of purpose-driven business declarations?
Purpose doesn't always mean saving the world.
65 views
Steven Piessens
- Jun 16, 2020
- 3 min
Success is not measured by sales. It’s measured by people you impact.
Myth 1: Never put a cartoon on a book cover. Eight years ago, I wrote a book on how to become an opinion former. At that time, I was...
82 views
Steven Piessens
- Apr 17, 2020
- 3 min
Take your time.
In less than a year, the world looks a different place. Take time to improve your business, your life at work and at home.
155 views
Steven Piessens
- Jan 27, 2020
- 3 min
What to believe? Brand authenticity first.
Fake news, seamless product placement, media scandals, manipulation, greenwashing... Almost half of the people around the globe don't trust
26 views